Case Studies

Discover how Heineken, ITV, and Tesco collaborated to drive an astounding 189% sales uplift for Heineken brands.

Using InfoSum Private Path, the South Australian Tourism Commission was able to identify that its SBS BVOD campaign delivered a 42% uplift in visits to South Australia.

Discover how leading brands collaborated with Starcount to unlock new insights and understand customers on a deeper level.

A smart combination of linear, addressable TV, and BVOD delivers a 2.5x incremental increase in on-target reach for beer brand Cristal.

A key retail media partnership between a loyalty data provider and a CTV media owner allows CPGs to reach relevant audiences at scale and measure the results.

InfoSum delivers a data-matching solution to create high-quality seed audiences for cookieless lookalike modeling, powered by first-party data.

ITVX campaign delivers an 18% app download increase for a global fintech platform

Food delivery company Deliveroo used InfoSum to create a custom acquisition campaign and to measure the incremental impact on sign-ups.

Utilizing InfoSum’s Data Collaboration Platform, TSB was able to target its customers across Global’s audience to drive business outcomes.

Find out how an energy provider harnessed the power of its first-party data to increase first-choice consideration by 27%.

Leading UK breakdown services provider unlocks enhanced targeting and achieves increased user engagement with Regit by utilising InfoSum’s infrastructure

Food delivery company achieves a 63% increase in brand awareness through Channel 4’s BRANDM4TCH solution, powered by InfoSum.