CASE STUDY

Energy provider boosts brand loyalty

Find out how BRANDM4TCH, Channel 4’s privacy-safe data matching solution powered by InfoSum, empowered a leading UK energy provider to target its customers across Channel 4’s highly engaged audience, without having to share any data.

BRANDM4TCH enabled the energy provider to:

  • Increase first-choice consideration by 27%
  • Increase consideration by 23%
Download our case study.
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