Now imagine all the possibilities unlocked through this combined customer view.
InfoSum has a suite of products to help you unlock customer data and collaborate with strategic partners in a privacy-safe environment. We can help you achieve a combined understanding of your customers to deliver more creative, targeted and personalized advertising campaigns.
Our platform enables you to analyze multiple separated datasets - without merging them into a data honeypot. Onboard, connect and activate your customer data from any source, without putting privacy or PII at risk.
Data is adapted to our Global Schema, converted to a mathematical representation, then any number of these representations can be queried - all while maintaining accuracy, customer privacy and identity resolution.
InfoSum’s technology is changing the way publishers understand their customers and for the first time, they can make their audience segments available to advertisers.
Create an omnichannel understanding of your customers in a matter of minutes, by connecting internal data silos in a privacy safe environment.
Safely utilize both customer and advertiser data to create targeted advertising that improves engagement and increases ROI, without sharing data.
Activate customer data across traditionally incompatible platforms, to create a multi-channel understanding of customers, to enable targeting across a number of verticals.
On a project-by-project basis, create a multi-party understanding of customers, that can be used to identify an extended audience for targeted advertising.
Validate or enrich your customer understanding by safely connecting customer and advertiser data to a third-party data source, without moving or transferring data.
Combine insights across multiple publishers, without compromising on trust or privacy, to achieve an unrivalled level of consumer understanding and targeting.
Connecting data is complicated. That’s why we built you a secure and easy-to-use platform to connect disparate data sources for analysis.
Additionally, our flexible API makes it easy to integrate insights into your martech stack or data viz software.
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