Case Study

Food delivery company achieves a 63% increase in brand awareness with a leading UK broadcaster and InfoSum

Find out how a food delivery company used BRANDM4TCH, Channel 4’s privacy-safe data matching solution powered by InfoSum, to seamlessly match their customer data against Channel 4’s All 4 audience to create custom audiences for targeting - without either party having to share any data.

The BRANDM4TCH solution enabled the food delivery company to:

  • Increase brand awareness by 63%
  • Increase consideration by 38%
View case study
Food delivery company achieves a 63% increase in brand awareness with a leading UK broadcaster and InfoSum
Case Study

Food delivery company achieves a 63% increase in brand awareness with a leading UK broadcaster and InfoSum

Find out how a food delivery company used BRANDM4TCH, Channel 4’s privacy-safe data matching solution powered by InfoSum, to seamlessly match their customer data against Channel 4’s All 4 audience to create custom audiences for targeting - without either party having to share any data.

The BRANDM4TCH solution enabled the food delivery company to:

  • Increase brand awareness by 63%
  • Increase consideration by 38%
View case study

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