Traditional data enrichment solutions and audience expansion techniques rely on moving data between parties, third-party cookies to resolve identity, and black box methodologies to generate insights. It is time for a change.
Attribute Affinity is a federated learning solution that puts control back in the hands of brands and media owners. They can create and configure automatic insights generation leveraging third-party datasets and a first-party data expansion modeling that meets their individual needs, without ever having to share or move their data.
Take control of your data destiny and deliver relevant marketing at scale with InfoSum.
Deliver relevant ads to your audience at scale with a fully customizable audience affinity solution that maintains your data’s privacy.
Enable brands to expand the targeting into unauthenticated visitors to deliver 100% addressability.
Reduced legal burden in data collaboration when data is never shared.
You’re in complete control of how the analysis is configured.
Control audience definition with real people data instead of flattened segments.
Instant and secure multi-party matching, leveraging second and third-party data sources.
Connectivity is the lifeblood of commerce today. We enable connectivity and collaboration with partners in a way that was never possible before.
We believe that privacy is a basic customer right. That’s why we engineered a privacy-by-design platform to enable collaboration with anyone.
Security is never an afterthought. Instead, it’s considered in every part of our platform to ensure trust in all your collaborations.