Build transparent and trusted relationships with brands and publishers

Brands and publishers want to make better use of their first-party data. However, this data often lacks the depth of knowledge required to create meaningful audience segments. Second and third-party data sources can add additional insight, but often this creates additional compliance friction driven by the historical need to share and centralise data outside of your environment.

Discovery removes these challenges and empowers companies to instantly analyse the intersection between their first-party data and the multiple second and third-party data sources available to them. This approach builds trusted relationships between data providers and the advertising ecosystems.