Cannes Lions

TikTok at Cannes

What is moving people and how can brands meet them there? If you’re still guessing, you’re already behind. In this session, senior leaders unpack the intelligence stack driving modern marketing. From cultural shifts to smarter data use, you’ll hear real-world insights on how brands are earning trust, staying relevant, and rethinking what it means to deliver real value.

Register here.

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WPP Beach Mainstage

Prepare to have your mind blown about the possibilities of data-driven marketing as we explore a future beyond traditional ID-only solutions. Discover the path to your brand’s ‘perfect data cocktail’ with the trial and error involved in finding that perfect mix and the benefits it will unlock.

Register here.