As industry fragmentation continues to challenge marketers, first-party consumer data has become the fuel that drives every effective marketing program. And yet, the industry still relies on an old-school system of moving highly-personal data between parties through a series of intermediaries.
The marketing industry needs a better system for data collaboration. The technology industry needs better infrastructure for managing customer information.
Join for a dynamic discussion on the future of marketing data collaboration with InfoSum’s CEO, Nick Halstead, and Executive Chairman, Brian Lesser - moderated by banker, comedian and futurist, Terry Kawaja.