MAD//Fest

July 2nd - 4th, 2024

Kate Blaxill
Enterprise Sales Director
InfoSum
InfoSum
Stephen Shepherd
Media Proposition Director
Tesco Media and Insights Platform
InfoSum

The power of retail media in the cookieless era

Wednesday, July 3rd, 12:50PM BST

Advertisers are reckoning with the rise of privacy and the loss of third-party cookies. Retail media can give them a chance to connect with consumers at the point of sale — where they’re in a shopping mood and consent is easier to secure — and on participating media platforms. Join InfoSum’s Kate Blaxill and Tesco Media’s Stephen Shepherd as they explore the benefits of retail media, and delve into how Tesco Media and its clients are approaching retail media to deliver its full potential.

InfoSummers at MAD//Fest 2024

InfoSum
Kate Blaxill
Enterprise Sales Director
InfoSum
Marina Barreiro
Senior Product Marketing Manager
InfoSum
Ben Cicchetti
SVP, Marketing & Communications
InfoSum
Marion Dacquin
Manager, Customer Success
InfoSum
Norah Hannel
Director, Customer Success
InfoSum
Nick Henthorn
SVP Sales, UK and Europe
InfoSum
Cara Hönkhaus
Global Communications Manager
InfoSum
Nicola Newitt
Director, Legal
InfoSum
Lucas Pickett
Director, Marketing
InfoSum
Inessa Schewnin
Manager, Customer Success
InfoSum
Oliver Schwazer
Solutions Engineer, EMEA
InfoSum
Kunbi Soleye
Customer Success Associate
InfoSum
Max Toulliou
VP, Customer Success
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