Collaboration in the Data Clean Room
Data Clean Rooms are the must-have solution in 2022. Brands, media owners, agencies, and data providers are collaborating through Data Clean Rooms to maximize the performance of their customer data, with complete data protection.
In this live discussion, we’ll explore how Data Clean Rooms are enabling organizations across the entire advertising ecosystem to unlock the full potential of their data, delivering richer data-driven experiences that prioritize consumer privacy and deliver value to companies.
Moderated by InfoSum’s Stu Colman, he’ll be joined by Peter Markey from Boots, Lara Izlan from ITV, Kapil Sampanthan from Kantar, and Sarah Kenny from Wavemaker North to discuss:
- How to make data collaboration part of your first-party data strategy
- Best practices in using a data clean room to extract deep insights
- How to use direct media partnerships to get ahead of ID deprecation
- Extract the full potential from your customer data without compromising privacy or protection.
Featuring
Collaboration in the Data Clean Room
Hear from Boots, ITV, Kantar and Wavemaker North as they discuss how Data Clean Rooms are enabling organizations across the entire advertising ecosystem to unlock the full potential of their data, delivering richer data-driven experiences that prioritize consumer privacy and deliver value to companies.