Private Path allows two or more companies the flexibility and speed to send and receive data without ever combining, exposing, or compromising underlying personally identifiable information.

By leveraging InfoSum’s privacy-enhancing technology, all customer keys are replaced with private, non-reversible, point-in-time synthetic IDs for the secure exchange of enriched intelligence for advanced analytics and measurement.

Download this factsheet to discover how Private Path works and how you can leverage it to enrich your customer intelligence and accurately measure the success of advertising campaigns.