Watch on-demand as InfoSum's SVP Sales, Northern Europe & Italy Stu Colman explores how Data Clean Rooms enhance first-party data strategies and how to select the right partner for your needs at Festival of Marketing 2022.
Collaboration is a key component of a strong first-party data strategy, and Data Clean Rooms have become an integral part of those collaborations. Data Clean Rooms have the power to maximize the performance of your data while prioritizing data protection, but not all are created equal.
To identify the right solution, marketers need to know what to look for in a Data Clean Room. Watch on-demand as InfoSum's SVP Sales, Northern Europe & Italy Stu Colman discusses the questions you need to ask to find out if they are the right partner for you at Festival of Marketing 2022.